Survive Fashion and Become Heroes
RICK OWENS MEN FW25 – In the heart of Paris, at the iconic Palais de Tokyo, Rick Owens unveiled his Fall/Winter 2025 collection. This event marked a new chapter in his long and celebrated career within the fashion world. Titled “Concordia,” the show went beyond being a mere presentation of garments and accessories. It served as a manifesto of Owens’ artistic vision and life philosophy, offering a reflection on endurance, sacrifice, and the power to rise as heroes in challenging times.
“Concordia”: A Symbol of Unity and History
The name of the collection, “Concordia,” holds multiple meanings. On one hand, it refers to Concordia sulla Secchia, a small town in northern Italy. On the other hand, it symbolizes unity and resilience in the face of adversity. Concordia has been home to a tradition of artisanal craftsmanship in high fashion. It also shares a deep connection with Modena, the birthplace of legendary automotive brands like Ferrari, Lamborghini, and Maserati.
Similarly, Owens has cultivated a profound bond with Italy, establishing his atelier in this very region. This connection has influenced not only his designs but also his journey as a creator. The raw, industrial aesthetic of the Palais de Tokyo mirrored the duality of Owens’ work—an interplay between elegance and raw strength.
An Immersive Atmosphere for a Bold Message
As the show began, a striking wall of illuminated tubes set the stage. Thick smoke and a surreal ambiance transported attendees into a world where dystopia met artistry. Black dominated both the environment and the garments, adding weight to the event’s emotional tone.
The choice of soundtrack further elevated the experience. David Bowie’s iconic track “Heroes” played as models strutted down the runway, reinforcing the central message. The song, a testament to hope and resilience, perfectly aligned with Owens’ narrative. It encouraged the audience to envision themselves as heroes, even if only for a fleeting moment.
A Personal Journey Woven into Design
RICK OWENS UOMO FW25 is deeply personal, reflecting Owens’ struggles and triumphs over the years. The designer has openly shared his experiences of hardship during his early career. He recounted how, in his first year of paying his licensing contract, he stayed in a luxurious suite at Bologna’s Hotel Baglioni. However, this was followed by five years of sleeping on a factory office couch and a decade spent living in modest accommodations at the Concordia Hotel.
These stories are not just anecdotes; they are stitched into the very fabric of his collection. For instance, luggage tag necklaces, viscose knitwear resembling thermal undergarments, and bags adorned with bronze details all speak of survival and adaptation. Each piece tells a story of perseverance, turning hardship into artistry.
Design That Balances Optimism and Realism
RICK OWENS MEN FW25 encapsulates a delicate balance between optimism and realism. While acknowledging the challenges of today’s world, it also offers a vision of hope and transformation. The broad-shouldered tailoring, reminiscent of eagles poised for flight, symbolizes strength and potential. This design marks a departure from previous seasons, where vulture-like wings represented darker themes.
In this collection, Owens invites us to look toward the future with determination. It is a call to action, urging humanity to embrace its capacity for heroism in the face of adversity.
RICK OWENS MEN FW25: Innovations in Accessories and Craftsmanship
Among the standout innovations, two new pairs of boots stole the spotlight. Featuring fringes and a unique rubber wedge sole, they showcased Owens’ commitment to pushing boundaries in footwear design. Additionally, denim pieces crafted in Veneto added a distinct Italian flair, celebrating the country’s renowned craftsmanship.
Accessories like bronze-detailed bags and travel-tag necklaces further emphasized the theme of resilience. These items are not just functional but also symbolic, blending raw materials with refined design to tell a deeper story.
Fashion as a Lens for Social Reflection
With his FW25 collection, Rick Owens reaffirms that fashion is more than aesthetics. It is a medium for exploring complex societal themes. The collection challenges us to think about survival, resilience, and the possibility of growth amid hardship.
By merging personal narratives with universal struggles, Owens bridges the gap between art and life. He reminds us that behind every garment lies a story worth uncovering. His collection is an invitation to rise above challenges and embrace the hero within each of us.
