The AMI by ALEXANDRE MATTIUSSI FW25 fashion show

Effortless elegance: minimalism that isn’t quiet but still makes music

Ami by Alexandre Mattiussi unveiled its co-ed FW25 collection during Paris Fashion Week 2025, dedicated to menswear. On a rainy January evening, the charm of Paris came alive with a runway show that showcased a unique and authentic style. The chosen venue, an abandoned building, provided a melancholic yet enchanting atmosphere, while the live soundtrack of a saxophone and piano added an emotional layer.

For those who think quiet luxury is a thing of the past, this collection proves otherwise. Instead of following rigid labels or trends, Alexandre Mattiussi presents a personal and innovative vision of fashion. Once again, he delivers not just garments but a philosophy of life. Fashion, as demonstrated by this collection, transcends fleeting trends. It becomes a timeless expression of ideas and stories, transforming products into designs worth celebrating.

A New Era for Ami: Carlo Mengucci Joins the Team

One of the latest developments for Ami is the arrival of Carlo Mengucci, former communications director at Etro. Mengucci has joined the Parisian brand, reporting directly to Alexandre Mattiussi and CEO Nicolas Santi-Weil. His addition marks an important step forward, bringing an Italian touch to a maison that is redefining contemporary elegance.

The Venue: Timeless Charm

The show took place at Rue du Faubourg Poissonnière, in Paris’s 9th Arrondissement, inside a former post office. This brick building, previously used by Dries Van Noten for his shows, offered a setting of beautiful decay that perfectly complemented the collection. Guests were seated on simple wooden folding chairs, which emphasized the contrast between simplicity and refinement.

The live music further elevated the mood. Saxophonist Caleb Arredondo warmed the evening with his notes, transitioning seamlessly to piano melodies and concluding with another saxophone performance. Notably, the soundtrack perfectly matched the collection’s balance of classic and modern elements.

The FW25 Collection by Ami

The FW25 collection showcased a sophisticated yet timeless aesthetic. Rather than subscribing to the rules of quiet luxury, Ami offers a clean, linear style infused with French elegance. Designed with precision, the silhouettes flatter the body, emphasizing tailoring and attention to detail.

Tailoring and Design Highlights

Oversized coats featured double-faced fabrics with tonal silk patches on the lapels, adding a subtle touch of elegance. For both men and women, the collection included contemporary tailoring with wide-shouldered jackets and trousers in a relaxed fit. Reinvented shirts became another focal point: for men, they were long, buttonless, and minimal; for women, silk patches and classic collars offered a unique twist.

In addition, refined workwear pieces elevated traditional styles. Wool suits with intricate patterns, tailored vests, and suede or patterned skirts brought modernity to everyday wear. Outerwear, such as parkas, shearling jackets, and fur coats in both long and short designs, highlighted Ami’s focus on high-quality materials.

A Subtle Cowboy Influence

Playful nods to the cowboy aesthetic appeared in tone-on-tone scarves tied around the neck. Mattiussi explained that these were inspired by his bike rides through Paris, adding a personal touch to the collection.

Accessories: Functional Elegance

Accessories took center stage in the FW25 collection. The new Mimi bag, compact yet functional, stood out with its sleek and practical design. Additionally, Mattiussi highlighted its durability by handling it roughly, demonstrating its ability to combine style and utility.

Other accessories, such as pastel bracelets and sharply designed shoes, perfectly complemented the collection’s looks. Thoughtfully crafted, they enhanced the overall harmony of the designs.

Front Row and Cast

The show drew a star-studded audience, including Catherine Deneuve and Whoopi Goldberg, who sat alongside other international celebrities. Among them were:

  • Omar Sy, celebrated French actor
  • Vachirawit Chivaaree (Bright), Thai actor and model
  • Choi Woo-Shik, South Korean actor
  • Leïla Bekhti, French actress
  • Mikah, Japanese singer and model
  • Park Bo Young, South Korean actor from Light Shop.

On the runway, top models like Karen Elson and Liya Kebede added star power to a cast carefully curated to reflect both everyday people and icons of fashion.

A Collection That Tells a New Story

Ami’s FW25 show demonstrates that minimalism is far from static. While not about repeating the same formula, the collection evolves a language that continues to resonate. Like the saxophone notes echoing through the venue, this collection told fresh stories, blending elegance with everyday reality.

Instead of viewing quiet luxury as a fixed label, it is more about crafting garments with authenticity and craftsmanship. The imperfect beauty of the former post office mirrored the raw honesty of the designs, proving that fashion thrives when rooted in talent and sincerity.

ami-alexandre-mattiussi-fw25-paris-fashion-week-menswear-looks
Ami Alexandre Mattiussi FW25

Leave a Comment

Your email address will not be published. Required fields are marked *

Shopping Cart
Scroll to Top