Discover the Full Program and Highlights
From January 18 to 20, 2025, Who’s Next returns to Paris Expo Porte de Versailles, right before Paris Fashion Week Men’s kicks off. This annual event is essential for all fashion industry professionals. More than 900 exhibitorswill gather to create business opportunities, discover new trends, and shape the future of fashion.
Located in the heart of Paris, Who’s Next is a place where collections meet, brands present themselves, and international markets connect.
A Sneak Peek into Who’s Next 2025: Over 700 Global Brands and Cutting-Edge Collections
This edition will showcase over 700 brands from across the globe. Visitors will discover a mix of new designers and established names, offering avant-garde collections for the upcoming season.
Building on last year’s success with a 45% increase in international visitors, Who’s Next returns with an event that blends diverse sectors and inspirations, presenting a bold vision of fashion’s future. Over three days, Hall 1 will host Who’s Next, IMPACT, Neonyt Paris, and Bijorhca. Meanwhile, Hall 3 will feature Salon International de la Lingerie and Interfilière Paris.
Each corner of the trade show will be filled with innovation, style, and sustainability, making it an unforgettable experience that goes beyond just shopping.
Featured Brands at Who’s Next: A Journey through Creativity and Global Trends
This year, Who’s Next will feature brands from ready-to-wear fashion to accessories, with a special focus on sustainability and innovation. Iconic brands include:
- Cacharel, synonymous with French elegance, will showcase refined collections celebrating creativity.
- Trama Paris, a Franco-Peruvian brand, blends tradition and modernity with exclusive pieces crafted in Peru.
- Hanout Boutique (Morocco) offers exotic touches with Moroccan-inspired prêt-à-porter.
- Annè (Chile) will feature shoes made from Amazonian jute fibers, combining sustainability with elegance.
- Cashfana (Spain) stands out for its colorful handcrafted ceramic jewelry, showcasing artisanal craftsmanship.
The show will also highlight Italian brands like Becagli, with vibrant eco-furs, and JC Sophie from the Netherlands, offering minimalist, sophisticated wardrobe staples.
Denim will be a key focus this year. After the success of the January 2024 session, brands like Guess Jeans, Lee, Wrangler, and Kaporal will unveil their A/W 2025-26 collections, offering fresh and innovative styles.
Who’s Next: Discover A/W 2025-26 Collections and Trendy Brands
At Who’s Next, visitors will discover the A/W 2025-26 collections. Expect a fusion of vibrant colors and soft textures from both established brands and emerging designers.
The event promises to be an “anti-gloom” manifesto, featuring trendy and innovative new brands.
Highlights include CT Plage, with cashmere prêt-à-porter, Oats and Rice with refined accessories, Rose Carmineoffering bold knitwear, and Augusta, featuring urban footwear. Returning brands like Juicy Couture and its iconic “peach skin” fabric, along with Oilily and its playful children’s collections, will also be showcased.
Additionally, Degré 7 reinvents technical ski wear with a “pop” twist, while Be Soap My Friend provides purist skincare for wellness enthusiasts.
New Experiences and Innovations at Who’s Next 2025
One of the most exciting aspects of Who’s Next 2025 is the launch of “Brut Icon”, a completely open space hosting twenty ultra-creative brands. Visitors will be able to explore unique and innovative products. Brands like Trama Parisand Annè will be part of this dynamic area, representing international talent focused on innovation and sustainability.
Another major addition this year is the expansion of the lifestyle category, which will feature wellness, beauty, and even interior design and gastronomy. In collaboration with Ankorstore, a B2B marketplace, Who’s Next will open new doors for expanding sectors. Visitors can explore not just fashion but also wellness and lifestyle innovations.
WSN Academy: Essential Support for Brands and Retailers
This edition of Who’s Next further cements its role as a platform for growth. The WSN Academy offers a comprehensive training program, including masterclasses, workshops, and personalized meetings. These sessions aim to address the most pressing challenges in the fashion industry, providing support in retail, marketing, and sustainability.
Attendees will have the opportunity to meet experts from organizations like FFPAPF, FNH, DHL, and ADC. With these collaborations, the Academy becomes a valuable resource for tailored advice, marketing strategies, and sustainability insights.
The Official Program of Who’s Next: A Calendar Packed with Events and Conferences
In addition to brand showcases and business meetings, Who’s Next will host a series of conferences and talks. Topics will include intellectual property, the fight against counterfeiting, sustainable fashion, and upcycling as the future of the industry.
Participants can attend talks by experts, designers, and thinkers on topics like culture, department store evolution, and retail innovation. A key event will be the DHL Talent Mode International Contest, awarding young designers like Rowen Rose, Van Palma, and Azur.
Beyond formal events, visitors can also enjoy social gatherings, networking opportunities, and after-parties, creating a vibrant space for collaboration and idea exchange.
The Official Event Website: https://whosnext.com
Must-Attend Fashion and Design Events in Paris
The Top Must-See Fashion and Design Events in Paris You Won’t Want to Miss:
Première Classe
07-10 March 2025, 03-06 October 2025
Paris, Jardin des Tuileries
Matter and Shape
07-10 March 2025
Paris, Jardin des Tuileries
Bijorhca
18-20 January 2025, 06-08 September 2025
Porte de Versailles, Paris
Salon International de la Lingerie
18-20 January 2025
Porte de Versailles, Paris
Interfilière Paris
18-20 January 2025, 06-08 September 2025
Paris, Porte de Versailles
Explore the latest trends in accessories, innovative materials, and exquisite jewelry.


